Wix Etsy App Design Colors

Introduction

The battle between Wix vs Shopify, two website builders that are popular with eCommerce users, has always been fierce.

Wix is great with small companies, while Shopify can deal with much bigger sales. That's why many merchants choose to perform a Shopify migration to move their store from Wix to Shopify when they need more room to grow.

We will break down our detailed research on individual platforms in this thorough overview that includes price, SEO, customer support, ease of use, and far more. Those include what Wix and Shopify can do, and which is better suitable for your business.

Keep reading to get:

An overview of Wix vs Shopify
Detailed comparisons on every feature
Honest reviews from their users

In case you want to grab a broad picture of both Shopify and Wix in a vivid way, check out our Shopify vs Wix – 7 key features comparison (2021):

Wix vs Shopify – At A Closer Look

What is Wix?

Wix is a drag and drops website builder, with over 523,000 live websites . Though successfully recognized as one of the best online storefront builders, Wix has officially released a new version called Wix eCommerce in 2020. The new version aims at online retails, brands, and merchants of all sizes all around the world.

Wix eCommerce brings in many brand new and exciting features from optimized shopping and payment experiences for customers to business and finance management tools, and so on.

Building an online store from scratch might be a daunting task, let's discover how to set up a Wix website in less than 10 minutes.

What is Shopify?

Shopify, as a SaaS (software-as-a-service) eCommerce solution, is made specifically to help people establish online shops easily. Shopify currently has over 1,4 million live stores, being one of the most popular shopping cart solutions in the world.

No matter how big your business is, Shopify is always an option worth considering. Its built-in features and scalability are the factors that help build trust and reputation among users.

Need Help To Migrate Your Store?

Shopify Migration is super easy with LitExtension. We help you transfer all your data from any current eCommerce platform to Shopify accurately, seamlessly with utmost security.

Check out our 10-minute Shopify setup video to easily build an eStore.

Before diving right in, here's some good news! If you're already having a store on Shopify, you can start selling on top global online marketplaces like eBay, Etsy, or Amazon. The multi-channel selling tool from LitCommerce – another LitExtension brand – can help you increase sales rates across channels without operation expansion. That way, you can easily fulfill your orders from multiple marketplaces and ensure the best customer experience.

Wix vs Shopify – 10+ Key Differences Need Considering

Pricing

Without looking at the price, Wix vs Shopify comparison would be so incomplete. Let's see which one gives you a better price.

Wix Pricing

Currently, Wix eCommerce provides three pricing plans that range between $17 and $35.

Business Basic – $17/month: Giving merchants who just started a business a set of features to sell online. For example, unlimited bandwidth along with a year free domain, sales analytics and report, etc.
Business Unlimited – $25/month: This plan has every feature of the basic plan yet with more storage, Pro eCommerce Features, and Professional Logo. You also will get more deals such as tax calculators, dropshipping, multiple currencies, and far more.
Business VIP – $35/month: The store owners will have all the features of the unlimited plan along with priority support. All your questions on Wix's answer page will appear on the front of the line and all your phone calls will be answered as fast as possible. Another outstanding feature in this plan is the reports which will help you get valuable insights and make data-driven decisions for your business.

Explore How Affordable
An Expert-recommended Platform Can Be!

Wix's affordable pricing plans help stores of any scale sell effortlessly at a minimal cost. You're new to Wix? Try its FREE PLAN now and create your stunning website!

Shopify Pricing

Compared to some other platforms, Shopify's pricing plans seem rather costly.

Basic Shopify – $29/month: Similar to Wix, with Basic Shopify, you get all the fundamental eCommerce functions. This plan is suitable for merchants who want to build a simple store or just started a business.
Shopify – $79/month: This plan has everything you need to grow your business. You can get all the features in the Basic plan and plus professional sales report feature, global selling support, and much more.
Advanced Shopify – $299/month: Choosing this plan means that you will get entire advanced features. A medium-to-large business can grow fast, and this Advanced Shopify makes the process even more possible.

You Think Shopify Will Be A Great Fit?

Start 14-day free trial and discover why Shopify is trusted by over 1,700,000 businesses all over the world. No Credit Card Required.

Ease of Use

User-friendliness is doubtlessly an integral factor that you never should overlook since you have to work with the system on a daily basis. Hence, an eCommerce platform that is easy to use will surely take the biscuit. Find out Wix vs Shopify – which is easier to use?

Wix Ease of Use

Let's dive into this: the ease of use of Wix's business model is important. Once you have finished setting up your store, now, it's time to build a thriving Wix store without a hitch.

Wix's drag-and-drop creator allows merchants to manage every content on the front-end interface by clicking on the feature (such as an image, title, logo, etc.) and drag it to anywhere they like. Apparently, it is extremely convenient and painless for users with little-to-no technical knowledge.

More than that, Wix also offers you technologies of artificial intelligence, which are called Wix ADI and Wix Editor to help you with the very first steps for creating your online store.

Build your store on Wix now to make full use of its features.

Wix's drag and drop editor makes it easy to customize the design of your site.

Shopify Ease of Use

Meanwhile, Shopify keeps the dashboard and editing system separately. Therefore, you will move back and forth between the preview and back-end to check the result and the front-end interface.

The division may take you longer to arrange the site as perfectly as you wish. However, Shopify offers several pre-made templates for you to create and optimize the eye-catching storefront easily and professionally. In the long run, and for medium-to-large businesses, these templates truly make the difference.

So, if you want to scale up your business for future development, go for Shopify now.

According to recent research, there was a broad consensus that editing the templates of Wix is incredibly simple. Here are some of their thoughts:

"Wix was good because it provided more creative freedom, but was slightly more confusing when adding products and creating categories in comparison to Shopify.
I had no real issue with Shopify as a platform – it was super easy and effective to add products. I can't imagine it being as simple as Wix's drag-and-drop interface, but sometimes you just need more structure – and this is where Shopify works better."

Loading Speed

It is data proven that the ideal loading speed for a site should be under 3 seconds to avoid website abandonment. Let's take a closer look at the Wix vs Shopify loading speed to decide which one has better performance.

Shopify Page Speed

In terms of performance, Shopify is one of the best Wix alternatives. It's the second-fastest platform that is usually tested.

Load speeds are fast on mobile, which goes a long way toward keeping customers' attention where you want it: on your website.

According to the Darren performance test, the result shows that Shopify loads in an average of 1.3 seconds! In this battle, Shopify is obviously over Wix when it comes to loading time, which is crucial to success with any website, especially eCommerce.

Need Help To Migrate Your Store?

If you are intending tomigrate Wix to Shopify, LitExtension offers a great migration service that helps you transfer your data from the current eCommerce platform to a new one accurately, painlessly with utmost security.

Wix Page Speed

However, there's always a way out for Wix. To improve your site's structure and performance, Wix also has specific guidelines to optimize the homepage and elements such as text, animation, and images.

If you follow Wix's suggestions for site loading time, your website will be able to maintain 85% to 90% speed. In addition, you can check out Wix's best practices to improve your site's performance.

Templates & Customizability

It's clear that a dazzling storefront will capture attention and implicitly boost sales. Fortunately, either Shopify or Wix, provides users with a myriad of beautifully designed responsive templates and themes to satisfy any store owners' requirements.

In addition, both Shopify and Wix grant you the privilege to make custom edits, which means that you can still customize your website with provided coding languages.

Wix Templates

More than 800 free appealing templates are available for you to choose from on Wix. Those eye-catching templates cover different aspects and are easily modified for selling purposes.

With this huge number of templates, you may find it hard to choose a dazzling one for your website; therefore, we have done research to list out 19 outstanding Wix templates for your incredible eStore.

You can totally lift up your storefront to a higher level with Wix's own coding language: Wix Velo.

However, Wix's design flexibility has a limitation which is that Wix templates are not changeable. What you pick at the beginning is sticking with you till the end, it would be annoying when you want to rebrand your store.

Shopify Themes

While Wix offers all of the templates at no cost, Shopify designs 9 free and 64 paid themes specialized for online stores. The price ranges from $140 to $180.

Expensive as it may seem, every paid theme is artistically and functionally cost-effective. Take a look at our list of the best Shopify themes in 2021.

In case you want to add some elements, or maybe you have an idea for a new feature that you think would make your website look more stunning, Shopify Liquid is an effective way to modify the underlying code. Hence, you can have various designs which can be edited flexibly to suit your demands.

What are the eCommerce trends to expect in 2021?

Are you taking full advantage of your eCommerce platform to level up your business? Check out the most extensive report "eCommerce in 2021: TOP PLATFORMS PREDICTION AND INDUSTRY TRENDS" to find the answer!

eCommerce Features

One thing can never miss in this Wix vs Shopify head-to-head comparison is those eCommerce features that can help thrive your business numbers. Check out our detailed analysis of features below:

Inventory Management
Report and Analytics
Payment Methods
Shipping Options
Dropshipping Support
POS
Mobile App

Inventory Management

Wix Inventory Management

With Wix, you can connect your preferred inventory methods with the open APIs to your Wix store. Then everything will be synced constantly and smoothly. Hence, you can both automatically track the number of a certain product in stock and manually set inventory status for each. Wix Stores currently offers two inventory management methods:

Tracking inventory: Track how many of a specific product or product variant you have in stock. When you make a sale, the inventory amount is automatically updated.
In Stock / Out of Stock: Manually assign products or variants an "In Stock" or "Out of Stock" status.

More importantly, if you create product options (e.g. color, size), you can keep track of inventory separately by adding a different SKU number to each one of its variants. In short, Wix is able to optimize your inventory management by offering lots of apps or setup Wix tutorials that can help you control your stock easily and accurately.

Shopify Inventory Management

On the other hand, when using Shopify, you will be able to track stock, get access to benefits like stock alerts, automated purchase orders, year-end inventory reporting, and user permissions and accounts.

Similar to Wix, Shopify's inventory tracking system gives you complete control and insight into your business. Moreover, you can experience how inventory moves from supplier to customer and everywhere in between.

In case you use Shopify POS Pro, then you can install Stocky which provides you these advanced inventory management features, and syncs with your Shopify store in real-time. The best part is that you can scale your business with a tech stack capable of handling your stock now and in the future.

Notably, Shopify does have a variety of inventory apps and also the setup guidance for merchants to handle the task easier.

Report and Analytics

Multiple decisions are commonly made with the figures on report and analytics tools. Therefore, it is a must to investigate how your shopping cart deals with numbers and display them before you choose your right eCommerce platform.

Wix Analytics

Wix allows you to adjust your business reports in terms of website traffic, revenue breakdowns, customer shopping behaviors, or conversion rate. You can choose how to view your data, customize your reports to focus on data that interests you, and create new reports from scratch.

The exposure of your most important data can help you to specify your best seller and flop products, and draw up a more strategic plan to boost your sales.

Wix's analytics and reports

Impressively, your Wix store reports are divided into categories to help you find out what kinds of data you want to see. For example:

Sales reports present reports for your site revenues and sales. You can find all types of useful information like monthly or weekly sales, invoice info, and so on.
Traffic reports are where you find out how people navigate to and around your site. This report displays your traffic over time, by device, by country and city, and by landing page.
Behavior reports explore how visitors are interacting with your site: what page they visited first, what pages are most viewed, and how your visitors navigate within your site.

Check the Wix App Store to find suitable third-party apps to fulfill your tasks.

Shopify Analytics

Shopify, on the other hand, offers quite a lot of reporting features that can be upgraded with higher plans. Further upgrades for Advanced Shopify or Shopify Plus can provide deep analysis with the help of filters apart from the basic analysis from Basic Shopify.

Overall, Shopify's analytics and reports give merchants the means to review a store's recent activity, get insight into their visitors, analyze store speed or even analyze store's transactions.

Additionally, if your store is on the Basic Shopify plan or higher, then you can filter your reports to show the specific information you need. You can also add or remove columns in your reports.

If your store is on the Advanced Shopify plan or higher, then you can save your filtered and edited reports or create custom reports from scratch. If your store is on the Shopify plan, then any filters or edits that you apply are temporary.

Note: You can only filter and edit all the reports, except for the Finance reports. Also, in case you want to filter a custom report based on tags, Shopify App Store will help you with reporting apps.

Most importantly, Shopify has introduced a new update in 2021 to improve its report and analysis in the Overview analytics. This new feature will support multi-channel businesses and help you to get an overview of key metrics for all your stores in one place.

Payment Methods

Both Wix Payments and Shopify Payments are highly praised by thousands of e-merchants. Which platform handles customer purchases better? Check it out.

Wix Payments

Wix supports all the traditional payment solutions, including PayPal, Stripe and Square with advanced online encryption and the strictest standard.

Additionally, Wix does have the "Buy now pay later" solutions to give customers financial freedom. Using Wix, businesses can offer pay later options to their customers with no additional integration costs.

In other words, with Wix Payments you get:

Free and easy set-up
Secure online payments
Accept credit/debit cards, iDeal and buy now, pay later solutions like Affirm, Afterpay, and Sezzle.
Unified dashboard for payouts, refunds, and chargebacks
No need for a third-party payment gateway
24 hour dedicated customer support

Shopify Payment

At the same time, Shopify offers its very own payment solution – Shopify Payments. This solution helps merchants forget about the transaction fees.

Shopify still charges different credit card rates for each plan when using Shopify Payments. If you go for Shopify Basic, the platform charges $2.9 + 30 cents per transaction. The fee is reduced to $2.6 + 30 cents with the Shopify plan and $2.4 + 30 cents with Advanced Shopify.

If you decide to use any payment provider other than Shopify Payments itself, the additional fee per transaction will be 2.0%, 1.0%, and 0.5% for Shopify Basic, Shopify, and Advanced Shopify respectively.

If you use other 100 payment processors, including Stripe, 2Checkout, PayPal or Authorize, etc., Shopify will charge you a transaction fee (2.5% to 0.5% depending on your plan).

Shipping Options

Shipping is one of the vital parts of the fulfillment process in which items are delivered to your customers. If you are new to this, before looking at Wix vs Shopify Shipping options, read on Quick guide to eCommerce shipping from A to Z.

Wix Shipping Options

With Wix, it's a bit inconvenient that you may need shipping apps to assist you with global payments for shipping.

Otherwise, Wix also provides you with a detailed guide to setting up shipping, delivery, and Pickup. In addition, Wix does not offer printable shipping labels when you track orders and set tax rules for each product.

Shopify Shipping Options

On the contrary, Shopify is by your side with all steps in the complicated shipping cycle, from free shipping to coordination with alternative shipping providers. You can configure your shipping rates (free shipping, flat rate, depending on region, etc).

With the Advanced Shopify plan, you can also unlock the third-party calculated shipping rates, so you can show customers the current courier prices at checkout. In short, when you organize shipping with Shopify, you're never left stranded.

Dropshipping Support

In recent years, dropshipping has become an increasing trend. Thousands of e-merchants chose this sort of business in light of its remarkable benefits of warehouses, capital and fulfillment.

Both Shopify and Wix give store owners a hand to kickstart a dropshipping store. But, let's find out Wix vs Shopify – which is better for dropshipping?

Wix Dropshipping

Before getting further with functionality and apps, you have to upgrade to Business Unlimited or Business VIP plan to employ any third-party apps which greases the wheels of dropshipping.

Please bear in mind that the Business Unlimited plan supports you to sell up to 250 products only. Therefore, Business VIP might be a favorable choice since you can offer as many items as you can.

Shopify Dropshipping

With Shopify, you are furnished with dropshipping capabilities in any plan. Besides calling for help from a third-party app like Dropified, Shopify users can sell unlimited products with its own dropshipping app: Oberlo.

If you are confusing with these two options, visit Dropified vs Oberlo for more details.

POS

In order to maximize sales by running both cyber-based and brick-and-mortar stores, you should take Poin-of-sales (POS) solutions more seriously. Scroll down to discover Wix vs Shopify POS support.

Wix POS

Wix offers its own Wix POS system. However, it appears that POS is not Wix's strong suit. Wix POS is available for a certain number of US-based merchants. As a result, most Wix users have to set up POS integration instead of leveraging Wix POS. Obviously, this integration involves another service provider.

Shopify POS

Meanwhile, Shopify has its unrivaled reputation for POS.

You can have the POS solution on any pricing plan, even Shopify Lite. Shopify truly facilitates in-person transactions with Shopify POS Lite (included in your Shopify plan) and Shopify POS Pro ($89/month). It provides an endless list of benefits and comprehensive reporting and analytics. Discover the features and pricing for Shopify POS now.

Mobile Apps

Monitoring eStore, editing pages, processing orders, track business analytics etc., anywhere, anytime is the feature that any merchants dream about. That's why Wix and Shopify mobile apps are available. Both allow you to do almost everything the same as on the website version.

You can simply find Wix or Shopify app on Google Play on Android or App Store on iOS and download it.

Amazingly, you can access to Wix mobile app easier with a QR code.

QR code to install wix app

SEO & Marketing

Wix has an edge here. As an all-in-one marketing solution, it is available as a separate subscription, that allows you to easily manage marketing campaigns in one place.

Meanwhile, Shopify relies heavily on marketing software from third parties. While this gives you plenty of versatility, it's difficult to put the two platforms in a fair comparison with so many apps floating around.

Email Marketing
SEO Features
CMS Features

Email Marketing

Wix Email Marketing

Wix brings you high-quality email marketing. You can choose from a bunch of email templates. In addition, you can even create your own template from scratch to send to your customers.

Shopify Email Marketing

There's a built-in email tool to promote your products and share updates which you can choose from different email templates. Emails are definitely editable so you can add a personal touch of your own. Within your admin panel, you can process every step including reports of a campaign to see how effective your plan is.

SEO Features

Wix SEO

Wix is proud to have a great set of SEO built into every Wix Site. After adjusting SEO features from time to time, this platform now can effectively optimize your SEO workflow. All Wix sites are backed by a solid infrastructure that meets the needs of search engines, giving you a strong SEO foundation to compete in organic search.

Additionally, merchants will have more freedom and flexibility in customizing their meta tags, URL slugs, canonical tags, structured data, and more.

Shopify SEO

When it comes to SEO, Shopify is quite effective, adequate, and can help you rank well when being utilized properly. Some SEO is taken care of automatically: auto-generated canonical tags are added to pages to prevent duplicate content from appearing in search results.

Plus, the theme you are using for your online store will have social media linking and sharing options to make it easier to market your store.

Shopify's built-in SEO & Marketing options

Having said that, there is still room for improvement. Certain URLs bear a mandatory string, which isn't SEO-friendly. For example, product pages have '/products/', and posts will stuck with '/posts/' right after your domain name. Additionally, the Robots.txt file and Sitemap aren't available for modification, making Shopify SEO a bit frustrating. Don't forget the huge app store with endless SEO possibilities to help you gain more traffic.

CMS Features

Content marketing is undoubtedly to be an effective approach for long-term results. With this cost-effective strategy, merchants should focus on produce ebook, webinar, tutorial video,… and of course, blog post.

Let's take a closer look at how Wix vs Shopify handle blogging and CMS.

Wix CMS

Wix allows you to build gorgeous blogs with ease. In reality, the only hindrance it stumbles over is archive functionality, which saves old posts for users to read. If you really wanted to experience this unique function, you're better off using a blogging-specific tool like WordPress.

Shopify CMS

Although Shopify has blogging features, it only gives you some essential functionality to write posts. Therefore, the features you may miss the most include blogging analytics, social bookmarking, searching features built-in. Basically, its blogging features are quite bleak if you are used to CMS, such as WordPress.

Multilingual Capabilities

To get more orders, visitors and drive more sales, you surely desire to reach more customers, even overseas ones. Therefore, Wix vs Shopify multilingual capabilities is of significance.

Languages
MultiCurrencies
Tax Calculation

Languages

Wix Multilingual

With Wix, adding additional languages becomes easier than ever. Besides, this website builder support over 100 languages, which makes your localization journey the most pleasant experience.

All you need is to:

Add Wix Multilingual – an advanced app to translate your site.
Switch the site to the secondary language.
Translate the content on site.
Translate all the apps.
Turn the translation to visible mode.

make translation visible on wix website

Note: You can add more secondary languages whenever you like.

Shopify Languages

Shopify offers the same multilingual capabilities. Every Shopify standard plan, except for Shopify Lite, comes with the option of multilanguage selling.

You can display your store in up to 5 different languages on separate URLs with Basic Shopify, Shopify and Advanced Shopify while Shopify Plus supports up to 20 languages.

You can seamlessly add the translation to Shopify by import CSV files or deploy a third-party app to translate the site.

Multicurrency

Wix Multicurrency

It's a bit of a pity that you are now cannot offer your items with multiple currencies on a Wix store.

Shopify Multicurrency

First of all, you have to set up Shopify Payment to enable multicurrency functions. After that, currency collector must be added to your current theme.

Shopify also provides a step-by-step guide to test your setup.

Please bear in mind that the number of helpful functionalities used to customize the international pricing model depends on your Shopify pricing plan.

shopify plan multicurrency support

Shopify proves to be the winner with the list of 133 supported currencies throughout the globe.

Tax Calculation

You surely want an eCommerce platform that takes all headaches of tax calculation away.

Wix Tax Calculation

Wix helps you to enable and disable taxes, including commodity rates, taxes and more. It would be great if you use Avalara – an integrated software program that can help measure tax rates in real-time. If you want to know how exactly the tax setting works in your Wix online store, check this guide to find your answer.

Shopify Tax Calculation

As you expect, Shopify gives you tons of control over your settings. Shopify uses many default sales tax rates, which are updated regularly. You can set up Shopify to automatically deal with common tax calculations to free up yourself with lots of time.

Nevertheless, Shopify doesn't file or remit your sales taxes for you. You might need to register your business with your local or federal tax authority to handle your sales tax. Luckily, Shopify has quite lots of tax documents to help you set up tax such as:

General set-up steps and tax reports
Location-based tax settings
Registration-based tax settings
Setting up tax rates for Shopify POS

Apps Store

Integrating apps will strengthen your online store by providing you with more resources and features to help improve the performance of your store. Wix and Shopify both have apps stores providing many free and paid apps to support eCommerce in all regions.

Wix Apps

Currently, Wix offers over 200 apps and add-ons which include 6 main categories. Those are marketing, sell online, services & events, media & content, design elements, and communication.

Among the Wix Apps, there are several free apps to choose from. Plus, the paid ones are pretty affordable which range from $5 – $30.

Shopify Apps

On the other hand, the App Store of Shopify, with the diversity in function, allows you to grow your store to a bigger scope. With a total of 5000+ apps (including third-party applications) where merchants can find almost everything for selling online here.

With a great variety of choices, Shopify divides these apps into 12 categories and 9 collections to help users find their suitable apps more easily.

You can add a wishlist, make a dropshipping, add product reviews, and change currency – and that's just the beginning of many great apps you haven't discovered yet! Here is a list of selective Shopify apps for a brand new website you can't miss.

Customer Support

Speaking of the Support provided, help centers of both Shopify and Wix are always kept up-to-date for you to search for information. You can get assistance from users and experts all over the world by joining their huge forums.

Wix Support

Wix is famous for multiple lively instruction videos. Just hover your mouse over the editor's question marks and wait for the small bubbles to appear. They can rapidly give answers to your common questions.

About live support, you can submit tickets and request a callback on Wix. English support line is always available, but with other languages, such as French, German, Italian, Japanese, Portuguese, Russian, and Spanish, the line is available during business hours only.

Shopify Support

Meanwhile, the Shopify support team is always there for you 24/7 through email and phone. One thing that is superior is Shopify offers live chat. Once your waiting time is down to the least and the issue is resolved quickly, certainly, your store will soon become a cash cow.

Users can either get assistance from experts or exchange experiences with other worldwide merchants via Shopify Forum.

Security

Both Wix vs Shopify are SaaS platforms, which means they will help you do all the security work.

Wix Security

While using Wix, users have assured the high quality of security built into every Wix website. Merchants can gain the customers' trust by having SSL web security to keep connections secure and private over an HTTPS connection.

Plus, running on Level 1 PCI Compliant and TLS 1.2 (Transport Layer Security) means that your website reaches the highest level of payment standards, keeping your visitor transactions totally safe.

Besides, Wix experts have gone through extensive hacker testing to ensure your website is always up and running with DDoS Protection – a reliable web hosting. Plus, since Wix is a centralized SaaS solution, all the security updates are automatically applied to your website.

Read more here to get to know more about Wix's multi-layered website security.

Shopify Security

Thanks to the hosted platform nature, Shopify completely takes care of updates and security issues in the background. Shopify system also runs on Level 1 PCI compliant server – mandatory to accept credit card or debit card info. SSL encryption (at 156-bit) is available for every Shopify store too, which can keep your visitors' data safe.

Moreover, Shopify also provides merchants with SOC (Service Organization Control) reports and Transparency reports which are an assessment of a company's information systems by third-party auditors.

Therefore, Shopify merchants meet an independent set of standards, including criteria related to the security and availability of its services.

Wix vs Shopify – What is the Overall Winner?

The battle between Wix vs Shopify is obviously hard to end up with a winner in every aspect.

Generally, Wix is more suitable for those who wish to build a "general-purpose" website because of its price, ease of use, SEO features, and wide range of templates.

However, in terms of eCommerce applications, Shopify is much stronger. This is because Shopify has fully responsive designs, support for AMP (Accelerated Mobile Pages) product pages, multi-currency selling functionality, and tons of integrations with other key apps. For any merchant who wants to build an online store, Shopify can make it more appropriate and professional.

FAQs

1. Is Shopify cheaper than Wix?

Actually, Wix is way cheaper than Shopify. The lowest monthly fee for a Wix eCommerce site is $23/month while Shopify's starts at $29/month.

2. Is Wix or Shopify better for dropshipping?

Since Shopify offers more powerful eCommerce features, its dropshipping capabilities are obviously better than Wix.

3. What are pros and cons of Wix?

Wix has its well-deserved reputation of affordable pricing plans, free templates, free plan, unlimited interface customization, high security and vivid support resources.

Conclusion

Thank you for keeping up with this article at this length. We hope that this Wix vs Shopify comparison has helped you to get to know both platforms and at some point, you could make up your mind about which platform you'll be settling with in the future.

Should you have any concerns, don't hesitate to leave us a message via Live Chat or Email or join our Facebook community. We're happy to help.